My attendees would enjoy an actionable presentation. What will it cost?
Presentations
Programs come in 30 and 45-minute configurations. The longer presentations allow more time for examples and Q&A.
Cost: $2000 – $2500 plus expenses
There can be some flexibility on fees depending on the event and number of attendees. Please give us a call so we can discuss your needs and budget.
The most popular presentations
These are my most popular presentations for retail groups, associations, and conferences.
However, I'm happy to create a custom presentation tailored specifically to your audience's unique challenges and interests.
All presentations are customized to resonate with your attendees,
AI for Retailers: Work Smarter, Not Harder
Your audience is overwhelmed – juggling operations, staff, marketing, and customer service while competing with bigger retailers who have bigger budgets. This presentation cuts through the AI hype and shows independent store owners exactly how to use artificial intelligence to level the playing field. Drawing on nearly 40 years of retail experience, Gilbert delivers practical, immediately actionable strategies that save time and boost revenue.
Attendees Will Discover:
- How AI can automate time-consuming tasks in operations, freeing up hours every week
- Proven AI tools for training staff faster and more effectively -without adding to your workload
- Simple AI strategies to supercharge marketing efforts -from social media to email campaigns – that drive more traffic and sales
Your audience will leave with a clear roadmap for implementing AI in their stores – no tech degree required. They’ll understand exactly which tools to use, how to get started, and how AI can help them work smarter instead of harder. This isn’t theory; it’s battle-tested retail wisdom combined with cutting-edge technology, delivered by someone who’s been in their shoes.
Beyond ChatGPT: The Secret to Writing Marketing Copy That Actually Sells
Most retailers are using AI wrong – typing generic prompts and getting generic results that don’t connect with customers. This presentation reveals a powerful three-step system that goes far beyond basic AI prompting. Gilbert shows retailers how to extract customer insights from their own data, understand what truly motivates their shoppers, and craft compelling copy that drives action. It’s the difference between AI that sounds robotic and AI that sounds like it’s reading your customers’ minds.
Attendees Will Discover:
- How to scrape and analyze customer data to uncover the real pain points, desires, and objections that drive buying decisions
- Proven copywriting frameworks that, when combined with AI, create persuasive marketing messages that resonate with their specific audience
- Step-by-step techniques for turning customer insights into high-converting copy for social media, email, ads, and in-store promotions
Retailers will leave with a complete system for creating marketing copy that actually works – not generic AI-generated fluff, but messages that speak directly to their customers’ needs. They’ll understand how to make AI their secret weapon for writing faster, smarter, and more persuasively than ever before. This is advanced AI strategy made simple, taught by someone who’s written the book on retail AI.
Create Stunning Images with AI
In retail, visuals make or break your marketing – but professional photoshoots are expensive and supplier photos make you look exactly like your competitors. This presentation shows retailers how to harness the latest AI image generation tools to create eye-catching, custom visuals that stop scrollers in their tracks. Gilbert reveals cutting-edge techniques that let you produce professional-quality images in minutes, not days, giving you a massive creative advantage without the massive price tag.
Attendees Will Discover:
- How to use the latest AI tools to generate stunning product images, lifestyle shots, and promotional graphics – no photographer or expensive equipment required
- Proven techniques for creating unique, brand-specific visuals that set them apart from competitors using the same tired supplier photos
- Step-by-step strategies for producing scroll-stopping content for social media, email campaigns, and in-store displays that grab attention and drive engagement
Retailers will leave equipped with practical skills to immediately start creating professional-quality images that elevate their brand. They’ll understand which AI tools work best for retail, how to craft effective prompts, and how to maintain visual consistency across all their marketing. No more settling for generic stock photos or waiting weeks for a photoshoot – just powerful, custom imagery that makes their store stand out.
AI Video Mastery: Create Professional Content Without the Hollywood Budget
Video is king in today’s marketing landscape – but creating professional video content has always been out of reach for most independent retailers. Not anymore. This presentation reveals how AI is revolutionizing video creation, making it faster, easier, and more affordable than ever. Gilbert shows retailers how to use cutting-edge AI tools to transform still photos into dynamic videos, create scroll-stopping reels, and produce full promotional ads -all without expensive equipment, editing software, or video production experience.
Attendees Will Discover:
- How to use the latest AI tools to turn static product photos into eye-catching video content that brings their merchandise to life
- Proven techniques for creating everything from quick social media reels to polished promotional videos that rival big-budget productions
- Step-by-step workflows for producing consistent, professional video content that grabs attention on Instagram, Facebook, TikTok, and beyond
Retailers will leave ready to immediately start producing video content that sets them apart from competitors still relying on static images. They’ll understand which AI video tools work best for retail, how to create videos that align with their brand, and how to maintain a steady stream of engaging content without hiring a production team. In a world where video drives engagement and sales, this is the competitive edge every retailer needs.